December 19, 2014

Happy Holidays from Madico Window Films


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As 2014 comes to an end, we would like to take a moment to thank you for your business and loyalty throughout the past year. We always enjoy watching our valued customers' businesses succeed and strive to develop innovative ways to lend our support.

In case you missed any of the new products or marketing tools that we launched in 2014, below is a brief recap:

We look forward to working with you in 2015! Happy holidays and cheers to the New Year! 

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December 01, 2014

Madico Introduces New Animated Video and Infographic, “Window Film in Your Community”


We are excited to share both a new animated video and infographic designed to communicate the benefits of window film to consumers. The video entitled “Window Film in Your Community” can be found on our YouTube Channel, Madico Window Films. You can download the infographic PDF, here.

Window film dealers are encouraged to share this short video and/or infographic on their own social media pages, websites, and even in their shops. Our goal is to spread awareness of the numerous uses and benefits of window film for homes, commercial spaces and automobiles throughout communities nationwide.  

Our dealers can use this new tool as a way to increase their own customer base as well as educate their communities on the many uses for window film. Together, we can promote our industry and encourage people nationwide to experience the enhanced comfort and security that window film can provide for their home, office or vehicle.

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November 18, 2014

Madico Returns from a Successful SEMA 2014 Show


Madico Window Films headed to Las Vegas once again this year for the annual SEMA Show November 4-7, 2014.  The SEMA Show is the premier automotive specialty products trade event in the world. It draws the industry’s brightest minds and hottest products to one place, the Las Vegas Convention Center. In addition, the SEMA Show provides attendees with educational seminars, product demonstrations, special events, networking opportunities and more.

With a two-story booth that took up 20’x 50’ of floor space, our brands were highly visible to all that visited the North Hall of the Las Vegas Convention Center. We exhibited our full line of Sun-Gard and Madico automotive products with a special focus on our premium Wincos films. Dealers at the show had the opportunity to take advantage of a show special that offered a complimentary Wincos Promotional Kit if they purchased three rolls of Wincos at the show. The kit included a number of marketing materials and our new wallboard and “WOW Box” heat reduction demonstration display.

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This year we also introduced our new paint protection film, Invisi-Film®, as well as our Madico
Advanced Cutting System (MACS)
for dealers. Through live demonstrations, dealers were able to see how easily Invisi-Film installs as well as watch patterns being cut from the 40” plotter we had on display. We received great feedback from our booth visitors on these exciting new products.

In our booth we also offered dealers a fun, brief, interactive quiz to determine their window film “personality.” All those who participated received a free hat that matched their window film type. This gave us a lighthearted way to interact with customers during the show.

Each year the SEMA show presents a great opportunity for us to easily connect with our international distributors in a convenient location. This year we brought them all together for a distributor dinner. It was a great way for them to mingle with one another and share information about their markets. We also hosted our annual Customer Appreciation Party at Diablos Cantina with a gorgeous view of the Las Vegas Strip. Fun was had by all.  

Overall the show was a huge success as it allowed Madico Window Films to connect with potential customers as well as meet with our current customers at one of the most exciting industry events of the year.

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October 28, 2014

Gearing Up for SEMA 2014


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Madico Window Films is looking forward to an exciting week in Las Vegas at the SEMA Show! Held November 4-7, 2014 at the Las Vegas Convention Center, the SEMA Show is the premier automotive specialty products trade event in the world. Last year, the event drew more than 60,000 auto industry representatives from around the world.

In addition to showcasing our full lines of Madico® and Sun-Gard® automotive window films, we are also introducing our new paint protection film, Invisi-Film®, as well as our advanced cutting system for dealers.

We encourage dealers to stop by our booth for a brief, interactive quiz to determine their window film “personality”. All those who participate will receive a free gift. There will also be exciting demonstrations and giveaways going on throughout the show.

We look forward to seeing you at the show! Visit us at booth #12139!

October 24, 2014

Madico Returns from WFCT in Baltimore


Madico Window Films recently returned from another successful International Window Film Conference and Tint-Off™ (WFCT). The show was held October 7-9, 2014 in Baltimore, Maryland at the Baltimore Convention Center.

Our full line of Madico and Sun-Gard film products were showcased with an emphasis on the new Solution Series, Decolite™ designer film line and Wincos products. We also introduced our new EasyEnergySavingTips.com website to attendees at the show. The conference featured informative educational sessions for window film dealers and exhibitors alike. We enjoyed the opportunity to connect with customers from around the world as well as support our Madico sponsored contestants in the exciting Tint-Off portion of the conference.

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October 14, 2014

Discover Madico's New EasyEnergySavingTips.com Website


Madico Window Films recently launched a new website designed for consumers, EasyEnergySavingTips.com. This new website is dedicated to providing solutions to help people save energy in their homes, their businesses, and their automobiles.

We encourage you to regularly visit this new website as it is updated multiple times each week. You will discover information and tips ranging from recommendations on energy saving apps for your smartphone to energy efficiency rebates and incentives for your home, and much more!

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October 06, 2014

IWFA Brings Sleep Study on Windows & Daylight to the Attention of the Public


SleepWe have all experienced trouble falling or staying asleep at some point in our lives. But did you know that the amount of daylight you are exposed to during the day could have an impact on your sleep at night?  The International Window Film Association (IWFA) recently brought a sleep study on this topic to the attention of the public.

The study, which was published in the Journal of Clinical Sleep Medicine, suggests that architectural design of office environments should place more emphasis on sufficient daylight exposure for workers to support their productivity, health and well-being. The study can be found here: Sleep Study.

Darrell Smith, executive director of the IWFA explained in the organization’s press release, “Letting in abundant daylight into offices is very much desired, but may present a real problem for those who don’t want to have harmful UV rays, glare and hotspots negatively impacting their workers’ comfort and health, said Smith.”  Despite the myths that window film makes indoor spaces dark, window films can let in ample natural sunlight without the downside risks of harmful UV rays that can damage the skin and eyes, cause hotspots, glare and lead to higher energy costs,” he added.

Now that you have science to back you up, request that workspace with the view!

September 17, 2014

Madico Window Films Participates in the ALS Ice Bucket Challenge


Madico Window Films gets in on the ALS Ice Bucket Challenge! Bob Connelly nominated both the Woburn and St. Petersburg facilities to participate and donate money to the cause.

Shawn Kitchell, Sr. VP of Operations, along with some members of the management team (Melanie, Shawn, Tim, John, Andrew and Chris) participated on Madico Window Films behalf. Between the employees at both plants and Madico’s contribution we raised over $1,000 to donate to the ALS Association.

 

September 03, 2014

ASIS International 2014 Exhibit & Seminar


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Madico Window Films is busy preparing for the upcoming ASIS International Show taking place September 29 – October 2, 2014 in Atlanta, Georgia.

Exhibiting at ASIS 2014 brings us face to face with high-level security practitioners from across vertical industries—end users from the public and private sectors, as well as systems integrators, consultants, dealers, and distributors who are looking for the best solutions for their organizations and new business opportunities.

We will be joining more than 20,000 security professionals in Atlanta for this exciting event. Attendees will benefit from the collective experience, wisdom, and expertise of those who face similar challenges while expanding their personal and professional network.

Madico Window Films is proud to be contributing to this exciting event and to have the opportunity to educate such a large audience on the benefits of our safety and security film products for their business or organization.  We will be showcasing our extensive line of safety and security films at our newly designed SafetyShield booth.  We can’t wait to impress the attendees with our innovative product designs, visit us at Booth #3361!

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August 20, 2014

Sea Turtle Nesting Season is Underway, Learn How to Help Protect Seas Turtles with Window Film


Sea turtle nesting season is underway and so are many people's summer vacations. We wanted to offer a reminder regarding the precautions that need to be taken to help keep these precious animals out of harm's way. Please check out our post below that was first published in November 2010.

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Protecting and preserving sea turtles is an impassioned movement throughout the world. Florida, in particular, has implemented several ordinances in order to help further protect sea turtles from a variety of factors that lead to their decline.

In coastal communities, sea turtles crawl onto the beach at night and lay their nests. These spectacular creatures are naturally drawn towards the light of the horizon from the reflection off the water. As beachfront communities have developed, the artificial lighting confuses the sea turtles, ultimately disorienting them. Because this attraction to light is instinctive, emerging hatchlings also become quickly disoriented.

As these sea turtles head towards the light source intended to lead them back to the ocean, they get confused and head towards street lights and glowing lights from store fronts and residences. This confusion deters the sea turtles from nesting and can lead to an unnecessary death for these endangered creatures by getting preyed upon by fire ants, ghost crabs and birds, hit by cars, or dehydrated.

The Florida Model Lighting and Marine Turtle Protection ordinance, was created with the intent to establish guidelines to help protect wayward sea turtles in coastal areas from the affects of artificial lighting and to help improve the overall nesting habitats for sea turtles and their hatchlings. This ordinance includes proper lighting and the use of window tint to shield light transmission from store fronts and residences.

In addition to the beachfront lighting regulations, the ordinance requires that: “Tinted glass shall be installed on all windows and glass doors of single or multi-story structures within line-of-sight of the beach.”

Specifics to the definition of tinted glass includes: “…any glass treated to achieve an industry-approved, inside-to-outside light transmittance value of 45% or less and limited to the visible spectrum.”

  If you find yourself in a coastal town, there are ways to help! By turning off any unnecessary lights, closing windows and blinds and refraining from using flashlights or camera flashes, you are contributing to the preservation of these magnificent creatures.

If you live or work beachfront, take simple steps to plant vegetation which will buffer the light source and the beach. Also, apply professional window tint to your home or business. The professional application of window film, such as Sun-Gard, will keep the light on the inside of your home or business from brightly transmitting through the windows.

Baby-sea-turtles According to an article written by Katherine Butler on the Coastal Protection of Sea Turtles in Florida, “the artificial beachfront lighting problem may be the most manageable of the human-caused sea turtle disturbances.”

 Globally, there are seven species of sea turtles that are listed under the Endangered Species Act. Threats to sea turtles today include the harvesting of their eggs for human consumption, entanglement and entrapment in fishing gear, ingestion of litter and coastal development.

For more information on sea turtle preservation and how you can help, visit the NOAA Office of Protected Species. Read more about the Florida Model Lighting Ordinance for Marine Turtle Protection here.






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